Corporate America's Answer To Everything: Re-Brand It!

Peter Cunningham, an assistant to Secretary of Education Arne Duncan and Duncan's communications manager in Chicago, is all nice and cozy with WaPo's Jay Mathews (for the record, Melinda Gates is on the board of the WaPo Co.). Peter, Jay claims, has asked him about soliciting ideas for renaming No Child Left Behind. Not changing the law, just re-branding it.

h/t Ken Libby

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